Renata LerchBestCities Global Forum 2020 - KeynoteFuture-proof your Organization through Value Creation - Transformation and Innovation It was such a pleasure to deliver a keynote at the ...
Renata LerchLeadership in Times of Ever-Evolving Member and Customer ValueThis article was published by The BoardRoom, November 2020 Along with all the negative impact, COVID-19 brought to associations an opport...
Renata LerchThe Demand For ValueThe Demand for Value This article was originally featured at BoardRoom, a European publication for leadership The relevance of any organi...
Renata LerchBuilding a Sustainable Brand for the FutureThis article was published by The BoardRoom Magazine, a European publication on January 6, 2020 We live in an era of blending industries,...
Renata LerchGlobal PublicationsBoardRoom Publications - The Demand For Value - European Union BoardRoom Publications - Building a Sustainable Brand for the Future - Eur...
Renata LerchPodcasts and Global Speaking EngagementsPODCASTS: The CMO Club Roundtable and Podcast 2019 - Agile Marketing Integrate & Ignite Podcast 2019 - Strategic Agile Marketing ProjectM...
Renata LerchThe Power of Scrum for Agile MarketingAgility is the cornerstone of successful digital marketing. The ability to react quickly, fail fast, adjust accordingly, infuse deliverab...
Renata LerchAgile Marketing from the CMO PerspectiveThis article is a summary of a CMO Club Virtual Roundtable and was published at TheCMOClub In the recent CMO Club Virtual Roundtable, Ag...
Renata LerchAssociations Going Global: Common OversightsExpanding any business globally is a big step that requires careful preparation. In order for the expansion to be successful, it is criti...